Daughters are Precious
Campaign launched on 23/9/2016 by Hon’ble Minister of State
for Health, GoI & State Health Minister of Rajasthan
Rajasthan state has one of the lowest girl child sex ratio
in the country due to female feticide. To ensure survival
of girl child, revamped Informer Scheme was launched and publicized.
Under the scheme, around 35 successful decoy operations were
conducted. To mobilize community, a comprehensive mobilization
campaign, named ‘Daughters are precious’ was launched and
more than 100,000 people across the state were reached.
These initiatives have contributed in improvement in sex ratio
at birth in the state and as per the Health Department’s online
M&E System sex ratio at birth, for the year 2016, has
increased to 939.
The word itself is
self-explanatory- a daughter, a priceless creature. She is
a terrific package of love, care, kindness and thoughtfulness.
The day she is born, she changes the life of parents to great
extent. She comes with a bundle of joy and promises to be
the hope of future. She is sensible yet the strongest person
in the world and this quality is what makes her so unique.
The killing of unborn
girls, or female foeticide, is an alarming reality. Party
to the crime are families, some unscrupulous doctors and a
social structure that encourages the desire for a boy child
– at any cost. The frightening result has been the snuffing
out of the lives of more than three crore unborn girls since
Census figures show that
in the year 2011, for every 1000 boys there were only 914
Video testimony from
people all over India show that people think female foeticide
is predominantly a rural phenomenon, but in reality it is
practised more widely in urban India.
Rajasthan State is
known for its female foeticide and it is alleged that Pre
Conception and Pre Natal Diagnostic Techniques are grossly
misused .In the state resulting in dismal of child sex ratio
of 888 in 2011. The state in the year 2015, under National
Health Mission, decided to launch a comprehensive community
mobilization campaign by taking up many different steps.
Mukhbir Yojna "Informer
Scheme" was launched and publicized which promises a
reward of 2.0 lacs to be divided among the Informer, Decoy
lady and the Assistant who help in the entire proceedings
As a result, Rajasthan
has been able to conduct 55 successful decoy operations since
A reliable network
of informers has been set up and now there is a terror among
those who were using registers machines for illegal sex determination
and also who are using illegal Sonography machines for the
same along with regulation part, an awareness campaign has
been started in educational institutional particularly nursing,
technical and academic colleges and public places in shopping
malls under the "Daughters are Precious" Programme
launched on 23rd September 2016 by Hon’ble Minister of State
for Health, GoI & State Health Minister of Rajasthan.
So far 159 colleges
have been approached in whole state and approx 1 lacs students
have been educated by showing them interesting Presentations
and by holding interactive sessions.
As a result Child Sex
Ratio goes up.